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BrauBeviale 2026: information on the international beverage industry trade show
By Beatrice Vernocchi

Moving beyond Italy's borders, but staying within the Food & Beverage trade show calendar, BrauBeviale returns in November 2026, an event dedicated to production and marketing solutions for the beverage sector.
If you want to take part in this important trade show, read this article, where you'll find all the useful information:
- BrauBeviale in brief: key information
- What is BrauBeviale?
- Where and when the international beverage industry trade show takes place
- How to reach the Nuremberg Exhibition Center
- BrauBeviale program
- Halls and exhibitors
- Erbacipollina for exhibiting at BrauBeviale: 3 reasons
BrauBeviale in brief: key information
- Dates: November 10 to 12, 2026
- Location: NürnbergMesse
- Attendance at the last edition: +30,000 visitors; 858 exhibitors
- Official website: https://www.braubeviale.com/
What is BrauBeviale?
BrauBeviale is one of the most important trade shows in the beverage sector
worldwide. It is held in Nuremberg, Germany. It is an event dedicated to those who produce and
market beers, non-alcoholic beverages, mineral waters and other drinks. The trade show attracts
industry professionals, including producers, distributors, technology experts and representatives of
companies linked to the beverage industry.
BrauBeviale offers a platform for presenting new technologies, equipment,
methods and products. Exhibitors display machinery for beer production, bottling
equipment, ingredients, packaging technologies and much more.
In addition, the event offers networking opportunities and learning through seminars, conferences
and workshops on topics relevant to the beverage sector.
The trade show is an important venue for anyone working in the alcoholic and non-alcoholic beverage sector,
as it offers the chance to discover the latest trends, establish business contacts and
share knowledge across the world of beverages.
Where and when the international beverage industry trade show takes place
BrauBeviale runs from Tuesday, November 10 to Thursday, November 12, 2026 at the Nuremberg
Exhibition Center and offers the opportunity to explore products and solutions along the entire
value chain of beverage production and marketing.
The event's opening hours are as follows:
- Tuesday from 9:00 am to 6:00 pm
- Wednesday from 9:00 am to 6:00 pm
- Thursday from 9:00 am to 5:00 pm
How to reach NürnbergMesse
To reach NürnbergMesse, you have several transport options available:
Public transport
For a quick and convenient option, you can use public transport. The "Messe" stop on the U1 metro line is right in front of the Mitte entrance of the exhibition center.
If you're coming from the central station, take the U1 toward Langwasser-Süd.
If you're coming from the airport, take the U2 toward Röthenbach and change at the central station to the U1 toward Langwasser-Süd.
Car
Enter "Messe" on your navigator as the destination, or the address Karl-Schönleben-Strasse,
90471 Nürnberg.
Follow the signs and you'll be guided to a free parking spot near the Nuremberg Exhibition Center.
Taxi
If you'd rather take a taxi, you can call +49 911 9410 to request a taxi that will take you directly to NürnbergMesse.
BrauBeviale program
The BrauBeviale program includes many events for beverage industry professionals
who want to keep up with the latest market developments.
The conferences, sessions and events, held throughout the trade show's days, are organized by specific themes:
- Beer;
- Wine and sparkling wine;
- Spirits;
- Non-alcoholic beverages;
- Raw materials;
- Technologies;
- Packaging;
- Logistics;
- Marketing and sales;
- Networking and awards.
To find out about the specific events taking place over the three days, you can visit the
official program page on the website.
Erbacipollina for exhibiting at BrauBeviale: 3 reasons
We at Erbacipollina are the ideal partner for a company that wants to take part in BrauBeviale, for three important reasons:
- Specialization in Food & Beverage. Our work focuses exclusively on the food and beverage sector, which means we have a deep understanding of this market's dynamics, including trends, customer needs and specific challenges. This specialization makes us particularly well-suited to provide targeted communication services and marketing strategies tailored for the beverage industry, as required for BrauBeviale.
- Integrated management. We offer integrated management of all the activities needed for a successful participation at BrauBeviale. This means we can handle everything, such as stand design, the implementation of social media strategies, managing customer invitations and planning lead generation activities. This way, the company doesn't have to coordinate different agencies or separate suppliers, gaining in efficiency and return on investment.
- Experience and support. We provide experienced specialists across the various marketing fields, ready to offer support at every stage of the process, including assistance with stand design and management of post-event activities. This level of qualified support is essential to maximizing the results of your participation at BrauBeviale.
Our food & beverage marketers are ready to support you at every stage. For example, design or post-event activities.
If you're looking for a reliable partner for your trade show presence, get in touch with us.
