(Case study / Brand / Strategy)

Repositioning the brand by showcasing authenticity, provenance, and product.

01

/Project Overview

A complete brand transformation to strengthen identity, channels, and performance.

A transformation path built to evolve the brand consistently, spanning branding, packaging, e-commerce, and digital communication within an integrated system designed to showcase identity, product, and performance.

(Details)

ClientLa Selva Bio
IndustryFood & Beverage - Organic
ServicesBrand Strategy · Brand Identity · Packaging Design · E-commerce · SEO · Google Ads · Marketing Automation · Social Media
CategoryBrand Transformation

02

/La sfida

Evolving the identity while preserving the brand's original equity.

Update the brand to make it more contemporary and competitive, while keeping its authenticity intact and reinforcing its connection to product, provenance, and founding values.

03

/L'approccio

An integrated ecosystem spanning brand identity, packaging, and digital marketing.

04

/Risultati

A more contemporary, consistent, and competitive brand across digital channels.

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